In Japan, the pressure to be slim continues to grow. In fact, a body figure which is considered average in America may be considered chubby in Japan. For instance, a new idol group was introduced in Japan called Chubbiness. As you may have guessed from their name, their angle is their “chubby figures.” The thought of an idol group who embraces their heavy figure sounds nice, but many people are bothered by the fact that the women in Chubbiness are hardly considered overweight at all.
Unfortunately, it seems as if many of Japan’s efforts to be accepting of heaviness have backfired. They have tried to introduce the term “marshmallow girls” to describe chubby women in hopes of associating chubbiness with cuteness. Instead, many have found the term insulting. Even worse, one television show said it was alright to be fat, but there are “right and wrong ways to be a fat woman.”
As expected, these efforts to be accepting of larger body figures cannot compare to the overwhelming pressure to be thin. Japan has just about everyone and everything encouraging weight loss. One B&B has rent price dependent on how much weight the tenant loses or gains. Then there’s a weight-loss app which has virtual men insult you until you lose weight.
But now a new app has decided to take this concept one step further.
The “Diet with Your Girlfriend” app is just what it sounds like. You are given a virtual girlfriend (which has gotten quite popular in Japan these days) and the more you diet, the more she does. The virtual girlfriend gets noticeably more attractive as she loses weight.
The problems with this sort of weight-loss app seems endless. Is this app suggesting that only slim women are attractive? What if a man prefers heavier women?