I’ve been loving new line Seventy Two Changes, designed by Taiwanese pop star Jolin Tsai, with the backing of Ken Erman’s Truth & Pride, the company behind Gwen Stefani’s uber successful L.A.M.B. line. (You can check out our story on Seventy Two Changes, our latest Stylemaker, in our Fall 2009 issue, and also here.
The line made its American debut at Nordstrom Westfield San Francisco Centre this past July. Tsai was there, along with all the San Francisco fashiongentsia. Here, some photos from the event.
Models in Seventy Two Changes.
Jolin with Truth & Pride CEO Ken Erman and President Brenda Lin.
Jolin with the Nordstrom team.
Some fans waiting to meet Jolin Tsai.
Also, some behind-the-scenes from the shooting of the Fall ’09 look book.
Seventy Two Changes is available in select Nordstrom throughout the U.S. and Bloomingdale’s in New York City.
Photos courtesy of Truth & Pride.