Meet the Designer: Moon Young Hee

 

 

During Paris Fashion Week Womenswear Spring/Summer 2015, Korean designer Moon Young Hee’s collection turned heads.

Moon Young Hee is known for manifesting Korean ideas in a modern form. This desing technique can be seen in her massive collection which shows an impressive amount of detail, mainly using monochromatic toned designs embedded with various patterns and textures. Her sophisticated design has sought to show the potential of materials being used and maximizes the elegant atmosphere.

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Even at an early age, it seemed Moon was destined for this career. Growing up, while other children played with toys, Moon was taken with needlework. Since then, she followed her dreams of becoming a designer and chose to study French literature in college since costume designing departments did not exist at her school back then.

Moon settled in Paris in 1996 to seek some challenge in a bigger world. What started as a curious adventure turned out to be much more difficult than what she had imagined, but that didn’t stop her from moving forward.

Showing hard work and dedication, she studied day and night at the library located nearby her atelier and studied early 20th century French fashion, which later inspired her to graft her own style using traditional Western designs.

Though Moon is recognized as a prominent designer today, she is known to live a very humble life. Not only does she prepare her lunch box on her own, but she also chooses to wear shoes that have been worn for more than ten years.

It is clear that Moon designs out of love and a passion for the art as opposed to commercial success. For the fashion shows, she dedicates her heart, soul and mind to work together to bring out the best in her collection. Her work demonstrates a pursuit of perfection and keeps an eye on every little detail. Needless to say, this pays off during the catwalk.

 

–STORY BY MICHELLE KIM
Photos courtesy of www.queenafashionstyle.com

 

Designer Handbag Rentals Available in Korea

Story by Y. Peter Kang.

A new service in South Korea allows women to flash the latest high-end handbag without forking over a lot of dough.

MBC reports that a luxury goods rental service has customers depositing their own upscale handbagwith a broker which then entitles them to pick out a handbag for a fee of about $20 to $30 per week. If the customer’s bag is rented by another customer, they get a percentage of the rental fees. If they don’t add a bag to the pool, they can still rent a bag for a higher fee of about $50.

Members are reportedly happy with the service.

“I think it’s a great thing, to be able to change up your bag for the price of a cup of coffee,” one customer told MBC. “It’s fresh and new.”

MBC reported that peer-to-peer rental services were first popularized in the United States following the Great Recession of 2008. One notable example of a P2P rental service that has taken off is Airbnb, a site in which homeowners can rent out rooms to cost-conscious travelers.

This story was originally published in iamkoream.com.

Fall 2012 | YoungSong Martin, Wildflower Linens

Dept: The Good Life
Author: Elyse Glickman
Photos: Adrienne Gunde

Wildflower Linen’s Youngsong Martin strives to make the world more beautiful, one gala at a time.

Though Youngsong Martin made a name for herself in fashion design in her career’s “first phase,” it was only a matter of time before her passion for designing unforgettable environments was reignited. This unique talent originated during her childhood in Seoul, where she constantly sought new ways to brighten the sur- roundings of her family’s small home. It resurfaced in 2001 when, while helping her niece make a bold wedding day statement, she found the fabrics available to her “industrial and bland.”
The attention to detail and refinement doesn’t end there. Guestrooms are sprawling enough to feel like a private Tuscan villa. The washroom is more spacious than most studio apart- ments I’ve lived in as a college student, and its gold fittings and crystal lamps made me feel like I was in Pretty Woman. And what does every Pretty Woman do? Take a bubble bath, of course! I have never felt so fancy taking a bath; the separate soaking tub is big enough to fit two comfortably (or in my case, me and my sizeable food-baby from the night’s eating (mis) adventures). By nightfall, I was nestled in exquisite European linens atop a bed that embraced the body just so. Oh, their bed ruined me for life; theirs is the beautiful carriage to my pump- kin back at home.

It led Martin to found Wildflower Linens, a company that revolutionized the field of special event décor and linens. Her stun- ning tabletop concepts and couture-hewn chair covers have since wowed attendees of the Vanity Fair and Oscars Governor’s Ball after-parties, a DreamWorks premiere at the Venice Film Festi- val, as well as numerous charity galas, weddings and Presidential Library events. “While much of the interior design field focuses on permanent installation, there is a certain artistic freedom that comes with designing interiors for a specific event,” she says. “It is the story of Cinderella, where you have the potential to make any- thing happen. Another advantage is that when I design something statement-making for an event, the chair I am creating the design for will not talk back to me.”

After all that rest and relaxation, I could have opted for an array of activities: a golf outing on the 380-acre, Tom Fazio-designed golf course; dinner at Addison, its AAA 5-Diamond restaurant, or even a complimentary limousine ride within 14 miles of the estate. (I contem- plated utilizing this service to dine at a nearby taco stop. Hey, whether inhaling cabeza tacos or nibbling on caviar, a true lady always travels in style.) Instead, I opted for a beautification day at The Spa, its award-winning, 21,000-square-foot, full-service day spa.
Youngsong Martin in her studio.

“When planning a look for a one-night event, I focus on what’s on the tabletop rather than the surroundings,” she says. Whether you have an apartment or a mansion, “figure out what things you want your guests to pay attention to at your event. Next, transform those decorative ele- ments into a sensory experience. Guests will be drawn in from the moment they see the flicker- ing of the candles, and colors of the tabletop. Once you have made a statement, guests will focus on that rather than the rest of the house.”

In the coming months, however, Martin plans to expand to a “third phase” of home décor, bringing the glamour of special events to the everyday home. “When planning a look for a one-night event, I focus on what’s on the tabletop rather than the surroundings,” she says. Whether you have an apartment or a mansion, “figure out what things you want your guests to pay attention to at your event. Next, transform those decorative ele- ments into a sensory experience. Guests will be drawn in from the moment they see the flicker- ing of the candles, and colors of the tabletop. Once you have made a statement, guests will focus on that rather than the rest of the house.”

Color is one way Martin likes to make a statement. “We are moving away from the natural ‘eco’ look, like burlap and natural fibers, and are moving back to bright colors like orange and fuchsia, but in a completely different way from a few years earlier when Indian designs were big,” she says. “Today’s patterns integrate black or white ‘non-colors’ with brights.”

From galas to the home to the community, Martin is all about beautifying her environment. Recently honored for her multi-faceted charity work on National Philanthropy Day in Orange County, Calif., Martin believes “that any solid business model should include social responsi- bility. We need to pay attention to other people regardless of how much our business makes. We need to be a part of the community as well as exist within it.”

Audrey Insider | Sue Wong’s Spring Collection 2013

The dimmed open space of The Conga Room at L.A. Live enveloped the bustling mixed crowd of fashionable patrons and photographers as they all waited for the show to start. Past the host and the bar stood an abundantly spacious stage bearing the designer’s name “Sue Wong” and where the source of the alluring red light seemed to be coming from. It definitely set the tone of the Spring ’13 Collection: the anxious onlookers were about to step into a dramatic show of mystery, exoticism, sentience, and the perplexing beauty of nature.

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Real Style: Soyon An


“I think all of us have an inner fashion diva that wants to come out.” — Soyon An

 

ISSUE: Winter 2010

DEPT: Personalities

STORY: Anna M. Park

Real Style

She’s won Emmys in 2009 and 2010 for costume design for the Fox reality show, So You Think You Can Dance. (She uses them as bookends in her library.) She custom designed wardrobe for Carrie Underwood’s “Play On” tour this past summer. She styles Jay Leno’s band on The Tonight Show, and edits fashion for the art publication Jimon Magazine. And now with the 10th season of American Idol kicking off this January, Soyon An will be back on that hit show, styling contestants like she has for the past two seasons.

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