What’s a fashionista going to do when she can’t find clothes that come with the tag line “stylish without the fuss?” Shop at the next store and hope she’ll find those pieces? We’ve already heard that one.
How about starting her own boutique where she can handpick the items to sell to other ladies who share the similar fashion dilemma? Now we’re talking.
Just take a look at Korean American Christy Han-Chang. She created the affordable online boutique Simply Audrey out of her shopping frustration of not finding items that were understated chic. Han-Chang often shopped at the juniors section for clothes to fit her petite shape, where styles for adults are limited. If you’re looking for casual tees, the juniors section may offer them. If you desire something more sophisticated without mistakenly getting carded at the bar, then Simply Audrey just may be your one-stop shopping site.
