I’ve been a fan of Bottega Veneta for some time now. Their gorgeously crafted handbags that ooze chic without screaming “It bag” is a given, but they’ve really upped their game with their increasingly covetable ready-to-wear line. Now adding to that über-cool cache is the line’s first women’s fragrance, launched at a cocktail party in Tokyo July 19. Creative Director Tomas Maier was on hand, as well as plenty of Asian celebs and Japanese and Korean media.

Bottega Veneta creative director Tomas Maier and Taiwanese model Lin Chi-ling.

More photos after the jump.

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Expo 2010 Shanghai Culture Centre.

With the World Expo going on, Shanghai is the place to be right now. (They’ve gotten 10 million visitors since May!) Audrey contributor Janice Jann was just there as part of the Miss LA Chinatown goodwill tour. Hip New York-based indie band PaperDoll, headed by Chinese-Taiwanese-Thai American vocalist Teresa Lee Chaisiri , is in Shanghai right now to perform at the World Expo (August 10 & 11), and they just performed at Shanghai’s oldest underground live music venue, Yuyintang, yesterday.

Iconic Chinese composer and conductor Tan Dun.

Everyone seems to be getting into the Expo act, including international fashion and accessories brand Bottega Veneta. The Italian brand is partnering with Academy Award-winning composer, conductor and cultural ambassador Tan Dun for a world premiere concert called “Martial Arts Trilogy.” The concert — which combines elements of Tan’s acclaimed scores from Crouching Tiger, Hidden Dragon; Hero and The Banquet — is expected to be the top cultural event at the six month-long Expo and will take place this Saturday, August 7. Tan will be conducting the Shanghai Philharmonic Orchestra, China Youth Symphony Orchestra and Shanghai Philharmonic Chorus at the new 18,000 seat Expo 2010 Shanghai Culture Center.

Chinese model Liu Wen in Bottega Veneta's fall 2010 show.

This concert, sponsored by Bottega Veneta, represents a shared commitment to foster young creative talent and nurture the next generation of musicians, designers and creators. “It is a pleasure and also a responsibility, I believe, to help young designers and artists share their work with the widest possible audience,” said Tomas Maier, creative director of Bottega Veneta, which also developed an artisan training program at the Scuola Della Pelletteria in Vicenza, and sponsored a student design competition at the University of Tokyo last spring.

In addition to the China Youth Symphony Orchestra, the concert will feature young soloists from around the world, including Italian cellist Amedeo Cicchese, Japanese violinist Ryu Goto, China’s guqin player Lu Xiaozi, and Chinese American pianist Sun Jiayi.

Bottega Veneta's limited edition Spring Bud bag. There are only 26 of them in the world!

To celebrate the concert and partnership, Bottega Veneta has created a limited edition bag (there are only 26 of them!) to benefit the Spring Buds Project. The limited edition bag which will be sold at all their China stores and one will be auctioned off online. All 26 purchasers of the bag will receive two VIP tickets to the concert.

All the proceeds of the bags will be donated to the Spring Buds Project of CCTF, a public fundraising fund committed to helping every child in China to develop their overall physical, mental and social potential, and to help them become self-reliant, contributing members to their communities. The Spring Bud Project, launched in 1989, aims to help girls in poverty stricken and education deprived regions get back to school. In the last 18 years, the Spring Bud Program has sponsored the education and practical skills training of more than 1.7 million girls in China. The Program’s latest efforts focus on vocational training and even entrepreneurship.

To find out more about the concert, go here.