We love it when brands recognize the power of the Asian consumer. And Swiss watchmaker Longines is the newest brand to add Asian faces to their spokesperson lineup. Bollywood icon Aishwarya Rai Bachchan, Chinese model and actress Chi Ling Lin, and British actress Kate Winslet revealed the new additions to the Longines DolceVita collection in Rome, Italy, this past week.
As Longines’ Ambassadors of Elegance, the stunning trio modeled the DolceVita steel and gold watches at a gala at the Villa Miani high above the Eternal City, where a film featuring the three famous faces was shown for the first time.
Check out the photos from the event.